ProofPitch Welcomes Sales Leader Chris Vercelli as Board Advisor for North American Expansion

We’re excited to announce that Chris Vercelli has joined ProofPitch as a Board Advisor, bringing decades of experience in enterprise sales leadership and go-to-market (GTM) strategy. With a deep background in Workload Automation, Business Process Automation, IT Process Automation, and Data Analytics, Chris understands the complexities of selling and positioning technology solutions in the enterprise space—insights that align perfectly with ProofPitch’s mission to provide real, actionable content that accelerates business development.

A Shared Vision: Empowering Enterprise Sales with Real Insights

At ProofPitch, we believe that enterprise business development starts with relevant, well-researched content that resonates with decision-makers. Sales teams need context, clarity, and competitive insights that drive meaningful conversations. This is where Chris’s expertise becomes invaluable.

With his history of helping organizations refine their positioning, build predictable revenue models, and navigate complex enterprise sales cycles, Chris will play a pivotal role in ensuring that ProofPitch continues to provide high-quality, sales-driven content that helps companies engage the right prospects, at the right time, with the right message.

Shaping ProofPitch’s North American GTM

Chris’s experience in structuring sales organizations and optimizing GTM strategies will help ProofPitch sharpen its approach as we expand in North America. With his guidance, we will:

• Identify key opportunities where ProofPitch’s solutions can drive measurable impact for enterprise sales teams.
• Enhance our content strategies to ensure sales professionals have access to insights that truly move the needle in business development.
• Build strategic partnerships with organizations that align with our mission of transforming outbound prospecting through data-driven sales engagement.

A Strong Philosophical Match

Chris has built his career on creating structured, scalable, and predictable revenue engines—not through generic tactics, but by understanding markets, identifying pain points, and delivering clear value propositions. This aligns with ProofPitch’s approach: we help sales and business development teams move beyond surface-level outreach and instead provide highly relevant, personalized messaging that connects with enterprise buyers.

Looking Forward

Chris’s addition to our advisory board reflects our commitment to working with the best minds in enterprise sales and GTM strategy. His insights will be instrumental in helping ProofPitch scale its impact, particularly in North America, where we see massive opportunities for businesses to elevate their outbound prospecting with real, research-driven content.

Please join us in welcoming Chris Vercelli to the ProofPitch family! We look forward to learning from his expertise, refining our GTM approach, and continuing to empower sales teams with the right insights to win enterprise deals.